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Memorable campaigns, brand insights, marketing trends and reviews all mixed with a little personality brought to you by our team. We explore the market to enhance our knowledge so we can delight your audiences. Read all the Trident blogs here and be sure to return, we’ve got a new one every month.
Best 2018 World Cup Campaigns
Best 2018 World Cup Campaigns
Rounding up the best and most noteworthy marketing campaigns, to what is perhaps the least hyped and marketed World Cup in recent memory.
Why SEO Is Vital For Your Business In 2018
Why SEO Is Vital For Your Business In 2018
SEO stands for Search engine optimisation, but what does that actually mean in normal people language? While SEO is not rocket science or brain surgery, it certainly isn’t the easiest paradigm to understand.
How integrated marketing can support your brand growth
How integrated marketing can support your brand growth
Integrated marketing is the term used when combining multiple marketing methods to help achieve your objectives. Whether that’s driving traffic to your product/business, raising awareness of your brand, increasing engagement and interaction, generating new leads to talk to or helping to drive sales.
Combining email and print for better results
Combining email and print for better results
You might think that Social Media is strictly reserved for sharing personal pictures or tagging your friends in the latest viral meme, however Social Media can be a really powerful business tool if utilised correctly.
April Fooled?
April Fooled?
Brands love to take part in the April fool antics, and this year it was no different. We took a look at some of 2018's most noteworthy April Fool campaigns.
Target Audience Profiling
Target Audience Profiling
It forms a vital part of your strategic planning which will shape your messaging and creative output as your profiles will separate the people who are likely to listen to you from the people who simply have no interest.
#GoodEgg Initiative
#GoodEgg Initiative
We prefer to view it as a broader discipline which encompasses both our company values and our behaviour towards everybody that our business has an impact on, be it directly or indirectly.
We are Hiring!
We are Hiring!
We are a Midlands based marketing agency going through an exciting transformational period with ambitious plans for the future. We are looking for an organised, extremely creative, ambitious, commercially aware graphic designer to join our family run business.
How To Generate Leads Using Social Media
How To Generate Leads Using Social Media
You might think that Social Media is strictly reserved for sharing personal pictures or tagging your friends in the latest viral meme, however Social Media can be a really powerful business tool if utilised correctly.
Why video is more important than ever to reach your audience
Why video is more important than ever to reach your audience
When YouTube first launched, the video was something that was reserved for big brands and big budgets. Now, it’s available to almost anyone, from teenagers in their bedroom to every business across the globe.