Welcome back to the Trident Monthly round-up!

The aim of these monthly posts is to keep you abreast of all the weird and wonderful news and insights to come out of the world of marketing. Every month, our team will pick our favourite campaigns, brand insights and marketing trends that you can use to enhance your marketing knowledge or even as inspiration to delight your audience.

So let’s get cracking with our top stories from August:

Another win for Trident!

We are very proud to announce that Trident has come 3rd place for Professional Service business in the National Family Business Awards at Wembley Stadium! What a great result for a small business from the Midlands to go to London and come away with this recognition! We are really pleased for the whole team, keep them coming!

Take a look at our most recent work!

Creative | Print

Steamist is an international exclusive steam room supplier, with a strong heritage in the USA. The UK region was looking for a brochure to grow the presence here and showcase their range to bathroom showrooms nationwide.

Trident were tasked to create a new look and feel for their brochure complimenting the designs from their USA partners, but with a style that would work for the luxury UK market.

5* Google Review:

“It was a pleasant experience throughout, everyone within the company was very helpful, from understanding what I wanted to quick email responses. We will definitely come back to get our website done!”

Sam Goodwin – Steamist

Paper for Printing

The aim of these monthly posts is to keep you abreast of all the weird and wonderful news and insights to come out of the world of marketing. Every month, our team will pick our favourite campaigns, brand insights and marketing trends that you can use to enhance your marketing knowledge or even as inspiration to delight your audience.

In recent years, paper marketing material has been in the focus for marketing managers and business owners looking to boost their green credentials. As a business, we also have a number of businesses that we work with that have real values around sustainability and paper is always a focus.

PEFC and FSC accreditations – whilst proving a chain of custody and show that the forest and production process follows the correct procedures are the gold stamp of approval for a lot of clients, some are looking for a lot more. With this in mind, we did some research into one of our main partners for paper supply and we’re really pleased to share what they do.

A Warm Welcome for Victoria

Victoria is the newest member of the Trident Team team. When she is not working as a marvellous Account Manager, she can be found creating pottery and playing badminton.

Victoria brings a wealth of knowledge in design, print, and all things digital. Working directly with clients on their marketing strategy and delivering multi-channel marketing campaigns is what she does best!

House of Commons: Rebrand

Its not secret the parlament have recently been under greater scrutiny from the general public in recent. This has prompted a rebrand to move the parlimentary body from primarily traditional printed publications and documents to digital platforms, wayfinding and more commercial applications.

SomeOne agency developed this easy to use design system, which staff can use to create content, from booklets to online documents, with a uniform aesthetic which will create clarity for the general public.

“We wanted to create an operating system that was instantly recognisable, from print to pixel,” Manchipp says. (SomeOne Agency London)

It’s certainly going to make an impact!

Source: Design Week

Royal Mail: New Stamp Series

The Curious Customs collection – created by London-based design studio NB – depicts comunity events and unusual traditions from cheese rolling to bog snorkelling celebrated in the UK.

The set of eight stamps portrays customs such as; ‘Obby ‘Oss from Padstow, Up Helly Aa from Lerwick, the World Gurning Championships from Egremont, Cheese Rolling from Brockworth, Halloween from Derry, The Horn Dance from Abbots Bromley, Bog Snorkelling from Llanwrtyd Wells, and Burning the Clocks from Brighton.

Whether they are hundreds of years old or only a couple of decades, Harriet Payler, a designer from NB says they are all “borne out of community spirit”.

Source: Design Week

Tell us about your project

Monthly Roundup - August 2019

Written By Adam Burrage
Managing Partner at Trident

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