Creative | Digital

EXCEL PLASTICS

JANUARY 2018

Creative | Digital

EXCEL PLASTICS

JANUARY 2018

EXCEL PLASTICS

Branding and new corporate identity to launch a new business, a fully responsive website with copywriting and packaging design to springboard the new face of the business.

WHAT OUR CLIENT SAYS

“The ongoing support and advice we have received from Trident has been paramount in the successful launch of our new business. The quality of the website deign has been complemented on by several customers and really presents our business professionally”

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EXCEL PLASTICS

Branding and new corporate identity to launch a new business, a fully responsive website with copywriting and packaging design to springboard the new face of the business.

CREATIVE PROCESS

    What was the problem?
    How did we delight them?

WHAT DOES OUR CLIENT SAY

“The ongoing support and advice we have received from Trident has been paramount in the successful launch of our new business. The quality of the website deign has been complemented on by several customers and really presents our business professionally”

WHAT WAS THE PROBLEM?

Excel Plastics is a new player in the UPVC decking market. The approached Trident for a corporate branding, a new website with copywriting and packaging design.

Starting with a blank canvas, it was important for the company to stand out in a market that is quite well established with some key players.

WHAT WAS THE PROBLEM?

Excel Plastics is a new player in the UPVC decking market. The approached Trident for a corporate branding, a new website with copywriting and packaging design.

Starting with a blank canvas, it was important for the company to stand out in a market that is quite well established with some key players.

HOW DID WE DELIGHT THEM?

Being a new face to the UPVC decking market, it was important for Excel to stand out. The opportunity to disrupt the established businesses meant the branding needed to be strong and instantly credible.

Excel had a great product, but no story, so Trident wrote the copy that reflected on the Excel’s team’s experience, the assured quality of the product and to engage the reader to want to work with them.

HOW DID WE DELIGHT THEM?

Being a new face to the UPVC decking market, it was important for Excel to stand out. The opportunity to disrupt the established businesses meant the branding needed to be strong and instantly credible.

Excel had a great product, but no story, so Trident wrote the copy that reflected on the Excel’s team’s experience, the assured quality of the product and to engage the reader to want to work with them.