Why 2019 is the year of design contradictions
Posted on May 22, 2019
Welcome back to my Monthly blog!
This month I took a look at the trend of including Geometry in graphic design.
Design helps us understand our world, and trends place us in a time frame or era. The design trends for 2019 which stand out seem to fall in line with every other aspect of life at the moment. We seem to be in opposition with ourselves: this year is all about contradictions. Design trends from conflicting eras and opposing ends of the visual spectrum are all catching our attention.
Here are my top 5 trends that are out there…
Three-dimensional work seems to be everywhere at the moment: entire compositions that have so much depth, you just want to reach out and touch them. 3D typography especially feels ready to jump out at you. And there’s no particular type that works best for this trend: bold, skinny, sans-serif, script, any font can be rendered in 3D.
This year we are starting to see the beginnings of a move away from the rigid grid-based designs that have been standard for the past few years. Enter the asymmetrical design trend. As these layouts break free from the rigid and predictable grid, they deliver more energy and movement. An asymmetrical layout, whether on a design for print, in an app or on a website, grabs attention. The user feels an innate curiosity about where the information and graphics might go next, creating a feeling of movement and interest as they scroll or look at a design.
The artistic movement that began after World War I and continued int the roaring 20s.These highly ornamental and glamorous Art Deco designs of the 1920s are truly wonderful. This trend is now emerging in 2019. We are seeing complex line work intense symmetry. And combined with metallics echoes some of the eras best work. These designs feel opulent and luxurious—and starkly in contrast to the rustic, country-inspired work that has dominated for the past few years.
Mid-Century Modern period
Mid-Century Modern period of the 1950s is another trend which is seeing a come back in 2019. Following the glitz of the Art Deco period design became more about illustration, with dreamy subdued vintage colour pallets. Stripped down clean lines harking back to the iconic post-war illustrations. We are seeing this trend in web and print work.
Isometric designs create whole universes in tiny little spaces. Isometric design sounds highly technical, but it’s simply a method of drawing a 3D object in two dimensions. The drawing is simple and clean but has a depth that flat design can’t give. The area where this trend is being seen a lot is with icons. Isometric icons have a lot more tactility and warmth than flat design creating interest.
Written by Kim Burrage
Managing Director at Trident
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